How To Recover From (and avoid) Penalties With Google

When your website faces a penalty with its ranking this can be one of the most frustrating aspects of search engine marketing. When your website is penalized it can reduce your sites ranking permanently and your overall visibility in search engines. Google penalties can be a real threat especially if you are using black hat SEO tactics.

Avoiding these types of problems from affecting your site can be important if you want to maintain operating your site at peak potential. If you have been flagged for potential penalties, here are some ways you can quickly clear them up.

Look For Algorithm Change Updates

If you have noticed your site dropping dramatically in rankings, it could be as a result of an update to Google’s algorithm. There are plenty of websites where you can find updates on the latest algorithm change and news on how the algorithms are going to change in the future.

Consider Your Last Activity

If you recently took on a new SEO strategy, linked from a new site or published a controversial blog, this could be a sign of why your website was penalized. Consider some of the latest activity that you took on with your website and revert back to a previous version of the site if you need to.

Google Search Console

The search console is a tool for webmasters to check on the site health and to determine if you have been manually penalized. This is the best platform to determine what penalties are out against your site and how you can perform actions to remedy them.

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If you are facing penalties on your site, start today and recover from them before your rankings take a big hit!

This post was written by Kristian D’An. Kristian is the owner and SEO Specialist at Lux Digital Marketing, a search engine optimization company. Kristian has been optimizing websites successfully for over 7 years. He has helped his clients achieve the #1 position on Google in several different industries. For more information, click here.